eSolve
Free assessment
About us

An AI-forward growth partner for business owners.

eSolve is an AI-forward growth partner for business owners. We work as an extension of your team on brand, marketing, and sales.

An owner at eSolve pointing through the numbers on a whiteboard while two colleagues listen.

You spend your days serving customers. Nobody has time left to work on growth and operational enhancements.

Book a free assessment
Partners at eSolve working through a stack of files at a table.
A person at the eSolve front desk, the first face you meet.
Who we are

We run businesses too. The problems you bring us are often ones we're working through ourselves.

20 to 30

Years owning and running businesses.

50

States we serve.

20+

Industries.

Our story

We have lived both sides

Most marketing company owners have only run a marketing company. Ours have run many kinds of businesses. We have seen the hard years and the years that pay off.

Today

Pittsburgh, and the rest of the country

eSolve is based in Pittsburgh and works with businesses across the United States. The office is at 7114 Church Avenue, Suite 600, Pittsburgh, PA 15202.

The hard years

High growth is not only an upside

We have seen very large high-growth challenges. Lines of credit drawn down. Cash-flow crunches. You still have payroll to meet.

The market

Competitors take share

Competitors come in and take market share no matter what you spend on marketing. There are other things you can do. Brand and operations matter too.

The upside

Growth, a merger, a sale

We have also seen businesses grow significantly, merge with another business, or sell to private equity or another investor.

The line item

Marketing has to pay back

Marketing is a line item. A certain share of it has to go back into the business as sales. Organic sales happen too. The spend still has to earn its place.

Before AI

20 to 30 years

eSolve is backed by 20 to 30 years in marketing, sales, technology, and operations. That includes deep experience in information technology, from the dot-com era through the growth of tech that followed. AI is the next dot-com moment, only much bigger. The automation work started before AI had a name. Where automation can take work off your team's plate, we'll set it up.

What we do

We work as an extension of your team. Digital marketing and sales are the core.

We also set up automations, help your team use AI, and coach operations when that is what is stuck.

We pick the few channels that bring in real leads. Then marketing and sales run as one system.

Marketing and sales

  • SEO and AI search
  • Paid ads
  • Outbound and TV

AI enablement

  • Save time or money
  • Set it up
  • Streamlined process

Operational coaching

  • Capacity
  • Pricing
  • Processes and team
A strategy session around a whiteboard of notes at eSolve.

Start with a free assessment.

One hour on brand, marketing, sales, and operations.
You leave with a short list you can use even if you never hire us.
For owner-led businesses, from one location to several.
The hour is free.
A working session at eSolve, planning the next steps on a glass wall.
People

Who is behind eSolve?

Carlo Finotti, owner operator of eSolve

Carlo Finotti

Owner Operator

Carlo Finotti is the owner and operator of eSolve. He has spent 20 to 30 years in marketing, sales, technology and operations, and he still runs several companies today in real estate, marketing, sales, home services and information technology.

Earlier in his career, he ran multi-site healthcare and retail operations. Running several locations taught him how fast small problems multiply. He has built brands from the ground up. He has drawn on a line of credit to get through a slow season, and he has decided where the next marketing dollar goes when there was not much to spare.

That is the seat eSolve's clients sit in every day. Carlo built eSolve to be the partner he wanted while growing his own companies. eSolve looks at your brand, marketing, sales and systems together, and it stays engaged after the plan is in place.

He uses AI every day to run his own businesses. The tools that earn their keep there are the ones he brings to clients.

Carlo Finotti on LinkedIn

Follow eSolve on LinkedIn

How we show up

Your needs first

We look at marketing, sales, and operations before a plan is written.

Then the plan

The work begins on that marketing, sales, and operations plan.

Monthly coaching calls

We stay in the work. We do not put the plan on autopilot and step away.

eSolve is based in Pittsburgh and works with businesses across the United States.

Questions before you hire

Plain answers from how we actually work.

Who do you work with?

Owners of service and professional businesses. That includes HVAC, plumbing, paving, automotive, law firms, accounting practices, and just about any other industry, from a growing local shop to a multi-location company.

What does the free assessment cover?

It is one hour on the business, not only the ads. We look at brand, marketing, sales, and how the company runs. You leave with priorities you can use even if you never hire us.

What do we get after that hour?

A marketing plan and an AI enablement plan. After that, coaching continues while the system is built and run.

How does pricing work?

We do not publish a package price. The free assessment ends with a realistic range for your situation, as all businesses are different.

Where do you work?

We're based in Pittsburgh and work with businesses across the United States.

How fast do results come?

Paid media can move quicker. Brand expansion and search take longer. We agree on the signs we will watch. We will not promise a rank by a date.

What do you need from us?

Typically the owner. If the company is a bit larger, the key decision maker should also join. Usually we are dealing with owners. We will ask about the offer, the lead flow, and what is in the way.

How is eSolve different from a typical marketing company?

The people leading the work have run companies, with 20 to 30 years in business and technology. Marketing and sales are the core. We also help with operations and automation, and we help your team use AI. As businesses become more automated, operations and coaching become more important.

Insights

Insights

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